This is the "Articles from Databases" page of the "Advertising and Marketing" guide.
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Last Updated: Aug 25, 2011 URL: http://exploreguides.conestogac.on.ca/advmkt Print Guide RSS UpdatesShareThis

Articles from Databases Print Page
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Find Articles in Databases

These databases are business-specific. Hover over links to read a description of each database.

  • Business Source Complete
    A fantastic resource for finding scholarly articles and reports in marketing. Also includes reports on companies, industries, market research sectors, etc.
  • CBCA Business
    Covers marketing information from trade journals, newspapers, academic journals, and professional publications. Search for market research using the Document Type field.
  • ABI Inform Trade and Industry
    Find marketing magazines and scholarly journals with a trade and industry focus. Search for market research using the Document Type field.
  • LexisNexis
    Use this to locate business and marketing news using the General or News option. In addition, use the Business search option to find market research reports.
  • Communications and Media Collection
    A collection of more than 100 journals focused on all aspects of the communications field: key subjects covered include advertising and marketing.

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